Live Streaming On YouTube To Spark Competition With Facebook
Facebook started testing advertisements in videos on its platform and introduced a revenue sharing model similar to that of YouTube. From a commercial perspective Facebook is looking to broadcast more high quality videos on its platform and face direct competition from YouTube’s live feature.
Facebook is launching a series of new features to help people customize their photos and videos in the social network’s continuing battle with Snapchat, an app that put the camera, photos and video at the front-and-center of social interactions. Today, Facebook is unveiling a new tool that will allow anyone, including Facebook Page owners, to create custom […]
Facebook says it will open up for independent ad audit – TechCrunch
Following multiple admissions last year that it had been misreporting some of its ad numbers, Facebook just announced that it has committed to an audit by the Media Rating Council “to verify the accuracy of the information we deliver to our partners.” The mistakes that Facebook revealed last year seem relatively minor, but collectively, they probably have added momentum to […]
Facebook tweaks the feed to bury fake news and clickbait
Just how much fake news trending all over Facebook actually influenced the election is still up for debate, but the question pushed the social media company into crackdown mode. In the last few months, it cut off ad funding for dubious posts and added a button to let users flag questionable content for review by third-party fact-checkers. To more actively combat shady stories, the social media giant is tweaking its News Feed algorithm to promote more legitimate and viral content.