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Fashion week A/W 2012 invitations | Fashion | Wallpaper* Magazine

Kenzo's cheerful invitation pack, complete with a yellow-tipped paint stirrer, set Paris Fashion Week off to a colourful start

Fashion week A/W 2012 invitations | Fashion | Wallpaper* Magazine

Paris Fashion week A/W 2012 invitation . A press of a button later, the mini torch projected the show details - Maison Martin Margiela

Menswear collections A/W 2012: show invitations | Fashion | Wallpaper* Magazine

back-to-front type on the left and reflective paper on the right, creating an amusing mirrored effect

Fashion week A/W 2012 invitations | Fashion | Wallpaper* Magazine

Fashion week A/W 2012 invitations – Eschewing an actual invitation card, Prada sent out envelopes lined with purple canvas, which had been printed with the all the necessary show details

Fashion week A/W 2012 invitations | Fashion | Wallpaper* Magazine

Fashion week Stella McCartney A/W 2012 invitation. A silver foil envelope from Stella McCartney contained a thick grey card, edged with pink neon and a tube of 'Stella' sparklers.

Menswear collections A/W 2012: show invitations | Fashion | Wallpaper* Magazine

The puzzle-like pack opened up to reveal multiple layers of intricate interchangeable paper layers which formed various geometrical patterns

Fashion week A/W 2013 invitations: menswear collections | Fashion | Wallpaper* Magazine

Fashion week A/W 2013 invitations: menswear collections

Jil Sander: Matt and glossy black contrasted on the Jil Sander card, which came with bold debossed type and a thick coloured edge

Menswear collections A/W 2012: show invitations | Fashion | Wallpaper* Magazine

which, upon closer inspection, revealed the show information discreetly debossed on the card

Fashion week A/W 2013 invitations: menswear collections | Fashion | Wallpaper* Magazine

Fashion week A/W 2013 invitations: menswear collections

Fashion week A/W 2013 invitations: menswear collections | Fashion | Wallpaper* Magazine