We all recognize Nike! Their logo I think meets all of the 5 characteristics of a good design. Nike logo can be added to any kind of advertisement material which gives it a great opportunity to keep up with current trends etc without having to rebrand ev
Heinz ketchup poster - in this poster, designer put the stalk of tomato on top of the ketchup bottle to represent tomato. Designer used just two elements(ketchup bottle and tomato top) but now it show new aspect from that. It's simple but smart.