Paul Rand (1914-1996), IBM, lithograph in colours,1982.

this is an example of how the bees have influenced branding of large companies Paul Rand IBM, lithograph in

American designer Paul Rand (1914–1996) defined design as a unified activity, based on analysis and governed by imagination. Throughout his lengthy career – in which he created some of world’s most successful and recognizable logos such as those for IBM,  UPS, and ABC – his design work was governed by fundamental principles such as beauty, intelligence, repetition, symbol, and humor. He set new standards for graphic design.

American designer Paul Rand defined design as a unified activity, based on analysis and governed by imagination. Throughout his lengthy career – in

This is gorgeous! Loving the colors for this first set of Data Visualization Guidelines from IBM.

Data visualization infographic & Chart This is gorgeous! Loving the colors for this first set of Data Visualization Gui. Infographic Description This is

Up Global (non-profit based in Seattle offering resources and support to entrepreneurs at all levels.) | Moniker

Nonprofit branding: Up Global is a nonprofit based in Seattle offering resources and support to entrepreneurs at all levels.

NDA 2014 Communication Design winner Office - IBM Smarter Planet - on The National Design Awards Gallery

Office collaborated with Ogilvy & Mather New York to create a visual vocabulary for IBM’s Smarter Planet campaign influenced by Paul Rand’s original design vision for the company:

Infográfico – Eu, Watson: Como a Inteligência Artificial da IBM vai impactar sua realidade

Infográfico – Eu, Watson: Como a Inteligência Artificial da IBM vai impactar sua realidade

IBM Smarter Planet   |  The col­lab­o­ra­tion between Office and Ogilvy  Mather resulted in a series of bright, bold icons that have been used bill­boards, adver­tise­ments, posters and more both nation­ally and internationally.

Bright, bold illustrations from an IBM Smarter Planet collaboration between Office and Ogilvy & Mather

All About IBM's Watson [Infographic] — From Jeopardy to Pokemon Go, IBM's Watson won't stop until it can beat us at everything. Learn how the cognitive system uses natural language processing and machine learning to make sense of massive amounts of data. — https://futurism.com/images/all-about-ibms-watson-infographic/

Learn how IBM's Watson uses natural language processing and machine learning to make sense of massive amounts of data—and how we can use it.

IBM - Visit Office

Delicious icons from IBM’s Smarter Planet advertising campaign by Ogilvy launched in

12 Important careers to explore in big data – Data Science Central

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