This article investigates the sharp increase in social media popularity for the the leader of the ASAP Mob, ASAP Rocky. In 2011 he saw huge success after only releasing two songs. His style belnds the West Coast, with Southern rap and Internet rap.
http://www.hotnewhiphop.com ASAP Rocky "Phoenix" Video // A$AP Rocky keeps the visuals from his debut album coming. After giving us "Angels" and "Fashion Killa" he drops the heartfelt "Phoenix" today, which features Michael K. Williams aka Chalky White aka Omar and actress Joan Smalls. It's directed by Francesco Carrozzini. #ASAPROCKY #ASVPROCKY