The geometric patterned oak in the storefront and interior ceiling bring an element of modernity to a traditional building material. It reinforces the idea of using old-world ideas in a current and exciting way; the way the client combines ancient apothecary blending methods with modern day living.
Stairs in your retail shop can be difficult, how do you get people upstairs? How do you merchandise upstairs vs. downstairs? We love what Converse on Newbury Street does here to drive traffic. Not only is the traction on their stairs the same as the bottom of their shoes, but their super cool customization center upstairs is a huge draw. #retail #design #signage