Advertisement: Victoria's secret (victoria's secret). (2002, Nov 01). Vogue, 192, 42-42, 43. Retrieved from http://cmich.idm.oclc.org/login?url=https://search.proquest.com/docview/879307650?accountid=10181 Week 5, this VS ad was founded in Vogue of 2015. This ad portrays a fantasy appeal. By aiming the photo at the sexy model it appeals to consumers and creates a discrepancy between their real and ideal selves as this body is not realistic.