How the Hugely Popular Kik App Is Ramping Up Its Ad-Tech Game
Offering emojis in exchange for viewing ads
Alice Hu on Twitter
“Great #WeChat infographic from @globalwebindex Fastest growing messaging app http://t.co/PYPRMjIT9c”
Oreo connects Chinese families through custom-built 'Emoji' app on Wechat
Oreo aims to bring Chinese parents who are worried about the lack of direct communication with their children, into closer contact with a custom-built Wechat app that is built around the growing "Emoji" trend.