One simple action that will fast track your sales - Indie Beauty Delivers
Today I want to share a huge, game changing tip with you. Do you want a simple strategy that will help you fast track your sales? There aren’t many short cuts out there but this is definitely one of them. However, just to be clear, fast track and short cut don’t mean easy. This strategy is simple but it’s scary and challenging. That’s where the real magic is though. By being hard it means that the majority of your competitors won’t do it.
How to Beat Overwhelm and Busyness with Pamela Windle - Indie Beauty Delivers
If they gave out awards for being superwoman, they’d surely go to you. But as a female entrepreneur, you’re potentially on a path to stress and burnout. In this guest blog with @pamelasmartwind, she talks about why it’s so bad for your health to stay busy all the time then shares with you five easy tips that can help you find more time for yourself. Loads of indie hugs and love, Rachel xx
How to use Pinterest for business with Jen Stanbrook - Indie Beauty Delivers
In this week's beauty business blog, @jenstanbrook, multi-award winning blogger of Love Chic Living and Pro Pinterest Ace, explains how to master Pinterest in just 1 hour per week! Jen explains how, if used properly, Pinterest can be your biggest referrer of website traffic, often beating Google. So if you’re confused and feeling overwhelmed about Pinterest marketing and want to learn how to use Pinterest for your business, this is one not to miss.
How to use Pinterest for your beauty business marketing
What is Pinterest and how can I use it for my beauty business? Firstly, it is NOT social media. Pinterest is a SEARCH ENGINE. You can use it to get found and drive traffic to your website. That being said, you're probably wondering how to use Pinterest to market your indie beauty brand? I recently interviewed @jenstanbrook, Pinterest coach, to teach you how to master Pinterest marketing for your business. This could be a key strategy for your beauty brand marketing so listen up!
Website Image Optimisation with Aime Cox-Tennant - Indie Beauty Delivers
In this guest blog, the amazing Aime Cox Tennant from @studiocotton, a marketing agency for creative, indie brands, explains 5 steps to optimise images on your website. Aime creates stunning websites that attract search engines and convert customers so is the ideal person to teach us all about how to manage images to ensure your website is #SEO friendly.
SEO Basics for Small Business
Is there a bad way to use backlinks on your website? YES! You may have seen these online directories which are kind of like fake Yellow Pages..don't submit your links to these sites to try to gain traffic to your own website. Google will penalise you! Backlinks that ARE good are local newspapers - Google loves local and timestamped content. If a local business page will link back to your site, this will positively impact your #SEO. Watch the full interview with @studiocotton: SEO…
How to Get Publicity for Your Small Business
Will publications be interested in me writing regular content for them? YES!! Search on Google for relevant publications and pitch your idea to them via email.In this video, I interview Yvonne Radley of Big Me Up Media about how to get publicity for your business. As a sought after media expert, Yvonne answers all your questions about how to get media exposure but also how to make the most of it once you've gotten that publicity.
How to Maximise Your Publicity with Yvonne Radley - Indie Beauty Delivers
Maximise your publicity with these 3 easy tips from Yvonne Radley of Big Me Up Media. If you’ve had a little taste of media fame by getting your Press Release published or appearing yourself on local radio did you make the most of it? And more importantly did you turn that fame into hard cash?
The Future of Retail for Indie Beauty
The future of retail is a direct result of the change in consumer attitudes and culture. This was a major takeaway from a talk earlier in the year by Howard Saunders who is a retail futurist. So the key point for you indie beauty brands is how fast things are changing. We need to stay on top of these changes and innovate our brands to suit these cultural shifts and attitudes.
Ideas to drive social media engagement during summer - Indie Beauty Delivers
This beauty business blog provides 2 top tips to help beauty brand founders keep your social media engagement buzzing through the notoriously quite summer holiday season. #indiebeauty #howtomakesuccesfulbeautybusiness #indiebeautybuisnesstips #indiebeautybusinessadvice #howtogrowanindiebeautybusiness #howtostartanindiebeautybusines #indiebeautydelivers
Q&A with an Indie Beauty Retail Buyer
How can you stand out when emailing a retailer about your #indiebeauty brand? It all comes down to what is special about your brand and what you're going to offer them. This means starting your email with a Power Statement. This could be, for example, a fantastic quote from a recent press article or a statistic on how well your product(s) is selling. The key is to grab the retail buyer's attention in the first line. Click to watch the full video.
30 phenomenal brand, marketing & website tips for your small business • Brand, websites, marketing and mentoring from Studio Cotton
30 top brand, marketing & website tips for small business + downloadable list • Brand, websites, marketing and mentoring from Studio Cotton Bristol
9 top video marketing tips to create great videos - Indie Beauty Delivers
In this beauty business blog I provide 9 top tips to help beauty brand founders gain confidence to pick up your phone and start creating great video marketing content for your social media. . #indiebeauty #howtomakesuccesfulbeautybusiness #indiebeautybuisnesstips #indiebeautybusinessadvice #howtogrowanindiebeautybusiness #howtostartanindiebeautybusines #indiebeautydelivers
Indie Beauty Delivers
If you are looking for an experienced and passionate mentor to help you grow your beauty business then check out my Indie Beauty Rockstars Group Mentor Programme The Rockstar program is my year-long group coaching course designed to provide beauty brand founders like you with the systems, processes, skills, support, inspiration and motivation to take your passion and transform it into a profitable, successful business that you and your customers love, love, love.
Indie Beauty Delivers
Click through to grab your own copy of my FREE Beauty Business Starter Pack. It’s a complete tool kit that will gurantee your brand stands out and gets noticed. Inforgraphics, cheat sheets, tenplates, raodmaps, videos, guides and tons of resources await. A must for every beauty brand founder. #indiebeauty #howtomakesuccesfulbeautybusiness #indiebeautybuisnesstips #indiebeautybusinessadvice #howtogrowanindiebeautybusiness #howtostartanindiebeautybusines #indiebeautydelivers