Paul Rand was a visionary graphic designer (I’d call him artist), widely known for his corporate logos, and for being one of the fathers of the Swiss Style. “Eye-Bee-M”, “NeXT”, Here a 1993 interview with Steve Jobs talking about Paul Rand.
What if we treated every employee as a hero? "The world we see around us, countries and continents, have been built on the back of these signatures. The future too will be written on these signatures. Signatures of employees. The Employees First Effect