Fontli lets designers and type-enthusiasts discover new fonts and great Typography. Using Fontli, you can capture interesting Typography from everyday life and share it with a vibrant community of type lovers.
typography is used/extended to create a literal wave in the "new wave" logo; wave could be placed with the rest of the words or used on its own as an alternative logo (or loading feature on a website, app, etc.
Is there a difference between older logos and more recent logos in the use of type/text vs design/graphic image? This logo is very traditional. I find that modern logos tend to be very simple and symbol based, while older logos are more text based.