Likeonomics

How Likeability Impacts Marketing Success : Social Media Examiner

Another good read from Mr Grisham

The Litigators, John Grisham. I enjoy all of Grisham's books, great summer reads!

Captivating case studies

Great by Choice - Jim Collins & Morten T. …: Great by Choice - Jim Collins & Morten T.

If you're into marketing and advertising you've just got to read this. Caples 'got it' several decades ago. His work can help you in everything you do from Direct Mail to your PPC & Facebook marketing campaigns. Brilliant.

Tested Advertising Methods by John Caples, available at Book Depository with free delivery worldwide.

Gain new customers from existing ones

Business Book Summaries provides the best summaries of the best business books for executives, entrepreneurs, and other professionals to acquire business knowledge faster, and with more understanding.

Creative Thinkering by Michael Michalko. We came across this book when looking for guidance on how to be more creative in growing a business.

Creative Thinkering:Putting Your Imagination to Work

A plethora of clear and concise information

Organizational Behaviour: An Introductory Text

Who has read Leopardology?  by Kivi Bernhard. Critical business thinking

Who has read Leopardology? by Kivi Bernhard. Critical business thinking

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