Type Terminology

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Descender: The lowest portion of letters such as 'g,' 'j,' 'p.' 'q,' and 'y' that extends below the baseline, or reading line of type. (See descender line.) The portion of a lowercase letter that extends below the base line of the letter. Above The Line, Typographic Design, Word Play, Vocabulary Words, Body Size, Lower Case Letters, Funny Design, Design Reference, Graphic Design Inspiration

11 Vocabulary Words for Typography Nerds

On the 11th of every month, we publish a bunch of lists of 11. Virginia C. McGuire gets us started.

This is the type alignment known as justified and unjustified setting. justified—text is aligned along the left margin, and letter- and word-spacing is adjusted so that the text falls flush with both margins Letter Spacing, Typography, Lettering, Single Words, Type Setting, Learning Resources, Glyphs, Tool Design, Texts

Text Justification

In this tutorial we will discuss how to adjust settings for justified type. Tweaking word, letter and glyph spacing is a must if you want to improve the appearance and readability of your text. First let's go to the preferences setup of your document and make an adjustment which will help us...

In type terminology there are serifs and san serifs, Serifs are type faces with flicks on the ends of letters as seen in the photograph and San Serifs are type faces without any flicks on the letters. Typography Terms, Graphic Design Typography, Creative Advertising, Sans Serif, Web Design, Editorial, Photograph, Faces, Calligraphy

In type terminology there are serifs and san serifs, Serifs are type faces with flicks on the ends of letters as seen in the photograph and San Serifs are type faces without any flicks on the letters.

I love the Helvetica font. This is a fave font of mine when doing headlines for copywriting clients. I love that it is easy to read, simple, clean, bold. I especially like the skinnier, lighter Helvetica fonts such as the Neue 45 Light & Neue 35 Thin Helvetica Font Family, Helvetica Neue, Arial Helvetica, What Is Typography, Typography Fonts, David Carson, Herb Lubalin, Times New Roman, Texts

House styles are fonts that are saved as a certain type of style.For example, Times New Roman, 12pt, black, aligned left could be saved as a House Style. House Styles are particularly used in Newspaper and magazine publishing so that publishers can keep a consistent style of font throughout.

Condensed fonts are narrower versions of the standard typefaces in a specific type family. Some fonts that are not part of a larger family may be described as condensed if they are much taller than they are wide. Condensed Font, Sans Serif Typeface, Slab Serif, Fonts, Typography, Letters, Larger, Design, Behance

Condensed fonts are narrower versions of the standard typefaces in a specific type family. Some fonts that are not part of a larger family may be described as condensed if they are much taller than they are wide.

Ascender/Descender: Ascenders are the portion of a letter that rises above the x-height – like the stem of the h. Descenders are the portion of the letter that plunge beneath the baseline. Typography, Lettering, Rise Above, Branding, The Unit, Graphic Design, Type, Image, Letterpress

Typography 01: Font Basics

There's much more to Typography than font style and type functions. We explain some of the standard typography principles and essentials.

Extended: is where the space between the letters is increased and moved further apart than normally. Say Hello, Typography, The Unit, Letters, Type, Space, Sayings, Letterpress, Display

Extended: is where the space between the letters is increased and moved further apart than normally.

Read about type weight and width and how it applies to the overall effectiveness of your typography. Weight and width are essential for hierarchy in design. Typography Images, How To Apply, The Unit, Pictures, Weights, Darkness, Type, Character, Typography

The weight of a typeface is how heavy the strokes are in each character, as shown in this picture

In typography, a serif is a small line attached to the end of a stroke in a letter or symbol. A typeface with serifs is called a serif typeface Slab Serif Fonts, Modern Serif Fonts, Serif Typeface, Old Fashioned Fonts, Decorative Lines, Decorative Accents, Safari, Print Design

In typography, a serif is a small line attached to the end of a stroke in a letter or symbol. A typeface with serifs is called a serif typeface

Counter: The open space in a fully or partly closed area within a letter. Definition: In typography, the enclosed or partially enclosed circular or curved negative space (white space) of some letters such as d, o, and s is the counter. Counter Design, Counter Space, Letter Form, Negative Space, Layout Design, Design Ideas, Typography Design, Symbols, Letters

COUNTER In typography, a counter is the area of a letter that is entirely or partially enclosed by a letter form or a symbol (the counter-space/the hole of). Letters containing closed counters include A, B, D, O, P, Q, R, a, b, d, e, g, o, p, and q.

Example of Typographic Terms 1 Thick And Thin, News Web Design, Rise Above, Meant To Be, Stress, Typography, Letters, Type

IT502 - Intermediate Web Design - News

stroke in type terminology has two meanings, variable stroke is where you can see that the font of the letter varies in width, therefore in some fonts the P would go from thick to thin in the curve. Universal stroke means the letters stay the same width the whole way through, rather than changing in width for effect.

x-Height: The height of the lowercase letters, disregarding ascenders or descenders, typically exemplified by the letter x. A typeface with a large x-height is bigger than a typeface with a small x-height at the same point size. Anatomy Of Typography, Text Types, Body Size, Lower Case Letters, Lowercase A, Book Design, The Book, In The Heights, The Unit

the x height is the height of the normal lowercase letters, without including letters that run above the x heigh. examples are e, r and v.

Descender: The lowest portion of letters such as 'g,' 'j,' 'p.' 'q,' and 'y' that extends below the baseline, or reading line of type. (See descender line.) The portion of a lowercase letter that extends below the base line of the letter. Above The Line, Typographic Design, Word Play, Vocabulary Words, Body Size, Lower Case Letters, Funny Design, Design Reference, Graphic Design Inspiration

11 Vocabulary Words for Typography Nerds

On the 11th of every month, we publish a bunch of lists of 11. Virginia C. McGuire gets us started.

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