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Some tips on how to create a vibrant startup blog

Some tips on how to create a vibrant startup blog

There's Nothing Magical About Startup PR

Too many startups believe PR can solve all their problems. The truth is it involves a lot of work, commitment and patience.

What's Your Story

Here's how startups have achieve strong messaging and value propositions

Job One for a Startup CEO: Welcome New Customers

This is why it's a no-brainer for a startup's CEO to welcome new customers into the fold. It's a way of saying: "We're excited about your decision".

PreMoney Inside Look: Corporate Venture Capital is Hot Again

PreMoney Inside Look: Corporate Venture Capital is Hot Again - 500 Startups

Never Stop Marketing to Your Startup Customers

When a startup attracts a customer, it needs to keep on marketing to keep them in the fold and turn them into an evangelist.

How Startups Can Get Pricing Right

Startups struggle with pricing because they must balance the need for revenue with the need for customers.

For many startups, less is often more.

For startups, less is more because it's easier for customers to understand a product, quickly extract value from it and, as important, embrace it.

Six Ways Startups Stumble With Marketing

In theory, marketing sounds good to startups. But there are many reasons why startups drop the ball to make marketing happen.

Most startup "About" pages are terrible, probably because they don't get enough attention.

Why are so many startup About pages so terrible? How come so many About pages fail to quickly tell people what a startup does and why it's interesting?

Messaging for Startups (Presentation) - why it's important and how to create effective messaging.

Messaging for Startups (Presentation) - why it's important and how to create effective messaging.

Canada needs better startups, not more.

Does Canada needs more startups, or does it need better startups? The answer is simple: quality over quantity to create a strong and vibrant ecosystem

Too many startups don't tell good stories when they do five-minute on-stage pitches. It's time for a better approach

Five minute startup presentation have become standardized and too structured. Is there a better way to create more engaging pitches?

What Goldman Sachs actually do?

Should startups drive growth by making acquisitions?

11 Remarkable Female Entrepreneurs Uncover Major Startup Marketing Mistakes via Marketing Before Funding

11 Remarkable Female Entrepreneurs Uncover Major Startup Marketing Mistakes via Marketing Before Funding

Sometimes, Startups Simply Need More Time

We celebrate startups that are immediately successful. The reality, however, is some startups need time to evolve, mature and connect with customers.

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