Explore these ideas and much more!

Target_Vendor_portfolio.jpg

Target_Vendor_portfolio.jpg

Target_Vendor_portfolio2.jpg

Target_Vendor_portfolio2.jpg

(Ch 10) This BMW ad demonstrates a fear appeal, which emphasizes the negative consequences that can occur unless the consumer changes a behavior or attitude. BMW is comparing having original parts for their cars to consumers' parts of their body not being replaceable if you get injured from drinking and driving. BMW is using this fear strategy to show what negative consequences can happen to your body if you don't rely on a designated driver.

(Ch 10) This BMW ad demonstrates a fear appeal, which emphasizes the negative consequences that can occur unless the consumer changes a behavior or attitude. BMW is comparing having original parts for their cars to consumers' parts of their body not being replaceable if you get injured from drinking and driving. BMW is using this fear strategy to show what negative consequences can happen to your body if you don't rely on a designated driver.

Target_Vendor_portfolio3.jpg

Target_Vendor_portfolio3.jpg

Target_Vendor_portfolio8.jpg

Target_Vendor_portfolio8.jpg

Target_Vendor_portfolio5.jpg

Target_Vendor_portfolio5.jpg

Target “Sign of the Times” Spring print ads

Target “Sign of the Times” Spring print ads

Target_Vendor_portfolio6.jpg

Target_Vendor_portfolio6.jpg

Pinterest
Search