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Primary Stage of Customer Journey in Which Marketing Automation Has the Biggest Effect According to US Advertising/Marketing Decision-Makers, Aug 2016 (% of respondents)

Marketers Lean on Automation Technology to Drive Leads - eMarketer

Enterprise Marketers Confident in Their Effectiveness Telling Brand Stories

Enterprise Marketers Confident in Their Effectiveness Telling Brand Stories - Marketing Charts

Where Social Media Efforts Are Trending, According to 5,000+ Marketers

Where Social Media Efforts Are Trending, According to Marketers - Marketing Charts

The Most In-Demand Market Research Roles

The Most In-Demand Market Research Roles, based on a global survey (December

US Email Open and Click Rates, by Hour Scheduled, in 2015

US Email Open and Click Rates, by Hour Scheduled, in 2015 - Marketing Charts

Where to spend your digital marketing budget in 2017

The question that every digital marketer has is- Where to spend your digital marketing budget in Here's the answer to the million dollar query!

"We make implementation easy for you...inexpensively."    Visualize your Marketing Stack. marketingIO will analyze your marketing technology and deliver a visual of your MarTech Stack. Free. Go here: http://go.marketingio.com/stack_analysis      #MarTech #DigitalMarketing

Marketer Are Prioritizing Implementation Considerations When Evaluating Automation Systems - MarketingCharts

Increasing lead generation and improving lead nurturing were the top-cited strategic goals of a marketing automation strategy, per respondents.

Ways in Which US Brand Marketers Measure Digital Video Ad Performance, June 2016 (% of respondents)

More respondents want to be able to assess how it’s doing via ROI and cost per acquisition

Best marketing books

The 30 Best Business Books for Online Marketers

The Top Marketer’s Guide to the 30 Best Books for Business, Marketing, and Social Media

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US Merchants Look to Retargeted Ads to Reach Shopping Cart Abandoners - eMarketer

How Do B2B Marketers Create Buyer Personas? - eMarketer

Most marketers create buyer personas and many use these for content segmentation

These Are the Marketing Analytics Tools Senior B2B Marketers Want to Pay More Attention to This Year

These Are the Marketing Analytics Tools Senior Marketers Want to Pay More Attention to This Year - Marketing Charts

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