These were posters used to promote courtesy in Singaporeans and to be more polite to tourists. The mascot Singa is still being used today. The Principles of Design include White Space, Dominance, Balance and Alignment.
In the 1980s, the government realised that Singaporeans were biased against tourists and foreigners and held grudges and displeasure against them. Therefore, the Mascot 'Singa' was designed and created in an effort to encourage Singaporeans to be kinder to tourists. The mascot then became the significant voice and face for the national campaign: Singapore Courtesy Campaign.
Alongside the Bird park and the underwater marine world, the Singapore zoo is a popular tourist and citizen attraction. This simplistic logo design is a very well thought out one as it informs the public of the intended message of the zoo having reptiles.
The SBS Guide Logo. The logos shows Singapore Bus History and it's first designs. It has arrows pointing in the same direction as well as in the opposite directions. In terms of Principle of Designs, these designs has both regular and irregular rhythms.
Principles Of Design, Singapore, Landscape, Poster, Tutorials, Creative Industries, Centre, White Space, Design History
Phunk is what brought Singapore's design to a international level. By using a combination of colors on a dull background, they were able to attract many eyes to look at the design of the album art due to to contrast between the colors and unique design