Perhaps this is the answer. Once upon a time, a designer’s name was on the door, and his or her heart was in building a legacy. Now it is rare that any creatives start their own line. Rather, the biggest jobs involve putting their talents at the service of someone else’s already gilded name. That may be an interesting intellectual and creative challenge for a while, but once achieved, it no longer holds the same allure, and the search for the next test begins.