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Live video is extremely popular right now, and it's only going to become even more powerful as a marketing channel.  A lot of memberships we see are centered around an authority or expert of some type; and it stands to reason that one of the most effective ways of demonstrating your expertise, establishing your credibility and truly connecting with your audience is to get in front of a camera and share your message.  In this episode of The Membership Guys Podcast I'm joined by Luria Petrucci…

Luria Petrucci on How to Use Live Video to Market Your Membership

There comes a point in every freelancer’s life when you start to think about additional, or alternative, forms of income other than your usual core services. Nightmare clients? Tight deadlines? Working every hour under the sun? Don’t feel you’re reaching your full potential? Sooner or later the temptation of switching to a more “passive” kind …

Is Creating a Membership Site the Right Choice for Your Business?

If you want some more passive income in your freelance business, you might want to consider starting a membership site if it's right for your business.

How to Use YouTube to Drive Traffic to Your Membership Site

How to Use YouTube to Drive Traffic to Your Membership Site

Heads up guys, we've just released a BRAND NEW expert workshop - Facebook Remarketing with Ilana Wechsler - exclusively for members of the Member Site Academy.  In this workshop, Pay-per-click advertising specialist Ilana Wechsler explains the benefits of "remarketing" using Facebook ads, mistakes to avoid and the simple but effective strategies you can use to grow your membership.  Ready? Let's jump in - it's available right now inside Member Site Academy…

Join the Member Site Academy for all of the training and resources you need to start and grow a successful membership website.

Engagement. It’s the one thing us community builders stress over focus on the most, am I right? And I get it! I mean, who wants to build a community (free or paid) and attract a community full…

Engagement. It’s the one thing us community builders stress over focus on the most, am I right? And I get it! I mean, who wants to build a community (free or paid) and attract a community full…

Is your membership protected from a legal standpoint? Do you know what contracts you need, how to protect your copyright, or even how to make sure your membership site is legally compliant? Join us in the Academy for this month's member training, where we're joined by attorney Sarah Kornblet - specialist in helping entrepreneurs protect their online business - for a thorough insight into how to ensure the legal side of running your membership is taken care of. Not a member? There's still…

The Member Site Academy provides all the training and resources you need to create and grow a successful, profitable membership website or online course.

Keeping your members engaged and happy is key to maximizing your member lifecycle and, as a result, ensuring the success of your membership site.    When members aren't engaged, that's when they'll start to question whether it's worth sticking with your site and whether they're getting what they're paying for.    Fortunately there are a variety of things that you can do to encourage your members to stick around…

Keeping members engaged is key to the success of your membership site.Check out our tips for encouraging members to stick around.

John Tuggle from Learning Guitar Now joins Callie on this weeks episode of Behind the Membership.    Learning Guitar Now has been around for over 10 years, starting out selling books, DVDs and standalone courses before adding a membership offering into the mix. John's membership now accounts for around 75% of his monthly income, with one-off product sales making up the rest and he has a lot of great experience to share with us…

John Tuggle from Learning Guitar Now talks selling one off products versus having a membership site, niching down, using free lessons for marketing and

How to Streamline the Production of your Membership Content http://www.themembershipguys.com/streamline-membership-content/?utm_campaign=coschedule&utm_source=pinterest&utm_medium=Callie%20Willows&utm_content=How%20to%20Streamline%20the%20Production%20of%20your%20Membership%20Content

How to Streamline the Production of your Membership Content

Laura Robinson from Worditude joins Behind the Membership this week for the 10th and final episode of Season 1.    The Worditude Club is still in it's first year and Laura talks with us about how the membership has already changed and evolved in that time, why she is aiming for consistency more than scale, how collaborating with others has helped growth and also how the membership fits in with her one-to-one services as well. And much more…

Growing Through Collaboration with Laura Robinson - The Membership Guys

Heads up guys, we've just released a BRAND NEW course - Creating Your Membership Content Strategy - exclusively for members of the Member Site Academy.  Creating a successful membership requires more than just throwing together any old content and putting it behind a paywall. You need an effective content strategy.  In this course, you’ll learn:  * How to decide what type of content to offer in your membership and the best way to structure and run your site accordingly * Techniques for…

The Member Site Academy provides all the training and resources you need to create and grow a successful, profitable membership website or online course.

Just like that, another year is over. As we reach the 2nd anniversary of Member Site Academy, we have some insights and lessons to share from the past 12 months.    In what is sure to become a tradition, I'm joined on this very special episode of the podcast by the real brains behind The Membership Guys, the one and only Callie Willows, to discuss year two of running the Academy…

I'm joined on this special episode of the podcast by Callie Willows to discuss the ups and downs of year two running Member Site Academy.

Positioning ourselves as the go-to people in our industry is often the main goal of developing your brand. And video marketing is one of the most effective ways to cultivate this authority.    Amy Schmittauer is the queen of video marketing and the author of Vlog Like A Boss; and her no-nonsense approach to using video to build authority fits in exactly with what we’re all trying to do as membership site owners.    When we spoke to her recently for The Membership Guys Podcast, Amy was kind…

Amy Schmittauer's Top Tips on Building Authority with Video Marketing

We made it! 100 episodes!    To celebrate our centennial, I invited 16 fellow membership site owners to share insights, experience and advice from their journey so far.    I asked my guests to answer 3 questions:    - What's the one piece of advice you'd give anyone starting a new membership?  - What impact has having a membership site had on your life or your business?  - What would you do differently if you were starting your own site again from scratch?    The answers they shared are…

To celebrate our podcast episode, I invited 16 fellow membership site owners to share insights, experience and advice from their journey so far.

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