How do colours affect purchases? Colour Psychology Shopping is the art of persuasion. Though there are many factors that influence how and what consumers buy. However, a great deal is decided by visual cues, the strongest and most persuasive being color.
Blair Waldorf in Paris: "Whoever said that money doesn't buy happiness didn't know where to shop" my favorite quote from one of my favorite shows, before I die I need to do a shopping spree Blair Waldorf style!