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How one wine company is rescuing the world’s shores, one beach at a time.

Trillions of pieces of trash have made their way to our oceans. And the world is coming together to help.

As we see it, here are the top trends in cause-related marketing this year with related examples.

The Top 5 Cause Marketing Trends of 2014

From our good friends at CMF - as they see it, here are the top trends in cause-related marketing this year with related examples.

Brand Ambassador

Deliciously sweet Moscato wine makes for creative cocktail recipes. Celebrate National Moscato Day with Gallo Family Vineyards Moscato.

I Can Go Without I Small Act, Big Impact

I Can Go Without I Small Act, Big Impact

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The Politics of Voter Suppression: Defending and Expanding Americans' Right to Vote by Tova Andrea Wang

John’s Incredible Pizza Company Gives Back to UCSF Benioff Children’s Hospitals a Children’s Miracle Network Hospital | My Social Good News

John’s Incredible Pizza Company Gives Back to UCSF Benioff Children’s Hospitals a Children’s Miracle Network Hospital

7UP / Project7 - Make Your Bottle Count. Doing good in seven areas of need.

/ - Make Your Bottle Count.

One of the most beautiful trends in business these days is companies creating products with purpose. Like Purely Elated–which gives 10% of all proceeds to fight sex trafficking-so many businesses are getting on the bandwagon of giving back by supporting a cause bigger than themselves. There is even a name for this trend. It’s called Cause …

These cause marketing statistics are sure to help you gain buy in from your colleagues. See why cause marketing is a win for both companies & nonprofits.

Legal Issues in Cause Marketing

Cause-related marketing is frequently used by businesses to bolster sales, improve brand reputation, and improve public relations

Five Trends in Back-to-School Cause Marketing

The back-to-school shopping landscape is changing dramatically -- 60 percent of tablet users are turning to online instead of hitting the shopping aisles and more than a third of consumers are forgoing the big stock up of supplies all together.

Rock the Vote and Virgin America Want You to Register to Vote, In-Flight – Adweek

Rock the Vote and Virgin America Want You to Register to Vote, In-Flight

Rock the Vote and Virgin America Want You to Register to Vote, In-Flight – Adweek

Secrets to Cause Partnership Sales Success from Industry Expert Mollye Rhea

A national cause marketing agency known for its creative cause connections.

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