# Digital in Retail Environment
Interactive Window Transforms Live Street Traffic Into BMW Concept Cars [VIDEO] - PSFK: we're inspired by the idea of an interactive exterior display
2 × Project: Nike 100 Interactive Installations This.
Pop Up Stores
Digital interactive mirrors with fitting room simulation. Future of retail? Diesel is starting to develop some "magic mirrors" and for now they installed them in 3 stores, NY, Milan and Madrid.
Retail Store Design
Marks & Spencer
M&S trialing virtual rails in their Amsterdam store to match digital clothing items up with your physical in-store choices.
Digital Signage Solutions
Point Of Sale
Timberland Launches New Interactive Retail Concept Using Digital Signage Touchscreens (Digital Signage Universe)
Nike Shoes Sale
Nike Roshe Run
Interactive Window Concept made for the module Advanced Interface Design at Hyper Island hosted by North Kingdom
Sports shop digital shop front window ⬆ Selected by Atelier Avec Vue
New Balance Shoes
New Balance Shoe Store
the Line Up installation by New Balance: embedded RFID tags trigger content on in-store screens when shoes are picked up from a wall display, or placed on a featured display area
Tim Rodgers: The Adaptive Storefront Prototype [Video] +rehabstudio brings The Future of Retail report to life with a creative vision for responsive shopping displays.
Virgin Media’s flagship store in London’s Westfield Shopping Centre has been transformed into a home designed to encourage customers to sit down, relax and enjoy Virgin Media’s products and services.