Use of white space within a letter, used for the main body of text. Grunge effect on a finished letter works well, with use of bold in finer text making it more prominent. Contrasting irony of the small capital text, to the larger lower case.
Green Caslon Alphabet Print from House Industries. Hand printed serigraph on acid-free paper; Featuring Benguiat Caslon from Photo-Lettering. Original alphabet by Ed Benguiat, digitized by Christian Schwartz.