Lose yourself in the fairytale of fashion.

Our iconic #SAFW2014 marketing campaign- we re-imagined our favourite fairytale beauties in some of St. Albans's most iconic landmarks.
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Sleeping Beauty from the #SAFW2014 'Lose yourself in the Fairytale of Fashion' campaign. She wears an exquisite tiara with rare pink diamonds, handcrafted by Wharton Goldsmiths.

Sleeping Beauty from the #SAFW2014 'Lose yourself in the Fairytale of Fashion' campaign. She wears an exquisite tiara with rare pink diamonds, handcrafted by Wharton Goldsmiths.

We all knew that Little Red Riding Hood was a little dark and mysterious, didn't we? Styled by The Dressing Room #SAFW2014 #FairytaleofFashion

We all knew that Little Red Riding Hood was a little dark and mysterious, didn't we? Styled by The Dressing Room #SAFW2014 #FairytaleofFashion

Lose yourself in the fairytale of fashion. The wistful and whimsical Rapunzel, styled by The Dressing Room. #SAFW2014

Lose yourself in the fairytale of fashion. The wistful and whimsical Rapunzel, styled by The Dressing Room. #SAFW2014

Lose yourself in the fairytale of fashion. #Dorothy #Toto #SAFW2014

Lose yourself in the fairytale of fashion. #Dorothy #Toto #SAFW2014

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