Psychology of fonts research
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Graphic designer Sarah Hyndman looks at the psychology of fonts and typefaces from the type consumer’s point of view under the banner of ‘Type Tasting’. Her book The Type Taster will be published later this year and she will be talking about typography during the London Design Festival at the V&A. http://www.psychologyoffonts.com/
Researching the psychology of fonts. Do fonts have emotions? http://www.surveymonkey.com/s/SKTT2LD

Researching the psychology of fonts. Do fonts have emotions? http://www.surveymonkey.com/s/SKTT2LD

Researching the psychology of fonts. Font Census: documenting typeface personalities http://www.typetasting.com/fontcensus.html

Researching the psychology of fonts. Font Census: documenting typeface personalities http://www.typetasting.com/fontcensus.html

Researching the psychology of fonts. What would fonts taste like? http://www.typetasting.com/humanexperiment2.html

Researching the psychology of fonts. What would fonts taste like? http://www.typetasting.com/humanexperiment2.html

Researching the psychology of fonts. Which typeface would you date, ditch or friend? Get your personality analysis at the end http://www.surveymonkey.com/s/typedating

Personality types based on choices in font. Interesting results showing the connection we feel to certain font types.

Researching the psychology of fonts. What type of pub is that? http://www.typetasting.com/humanexperiment1.html

Researching the psychology of fonts. What type of pub is that? http://www.typetasting.com/humanexperiment1.html

Researching the psychology of fonts. What do fonts sound like? http://www.surveymonkey.com/s/soundslike

Researching the psychology of fonts. What do fonts sound like? http://www.surveymonkey.com/s/soundslike

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